iPhone 11 Pro: Believe the hype


On Tuesday, Apple unveiled the soon-to-be released iPhone 11 Pro. This latest version of the now iconic iPhone comes complete with a whole host of stunning features, not least of all the all-new transformative triple-camera system that adds tons of capability without complexity.

While an unprecedented leap in battery life, and a mind-blowing chip that elevates machine learning and pushes the boundaries of what a smartphone can do – give this device the right to be called Pro.

You can pre-order the 11 Pro from today (Friday), but you’ll have to wait at least a week before taking a bite out of one! Until then, you can make-do with this blog offering you a taste of what’s to come.

Three is the magic number


Meet the first triple-camera system to combine cutting-edge technology with the legendary simplicity of the iPhone. Its three cameras – telephoto, wide, and ultra wide – enable you to capture up to four times more scene than before, get beautiful images in drastically lower light, and shoot the highest quality video in a smartphone.

You can also unleash the film editor within by using the same tools you love for editing photos. You’ve never shot with anything like it!

4K video


iPhone 11 Pro lets you capture videos that are beautifully true to life, with greater detail and smoother motion. Epic processing power means it can shoot 4K video with extended dynamic range and cinematic video stabilisation — all at 60 fps. You get more creative control too, with four times more scene and powerful new editing tools to play with.

Pro display


The Super Retina XDR display boasts not one but two new peaks of brightness and understands when to use them. It hits up to 800 nits when you’re out in the sun — great for shooting and making selections on the go — and up to 1,200 nits when you’re viewing extreme dynamic range content. It’s like having a Pro Display XDR on your iPhone.

Pro performance

pro performance

A chip so advanced, even Apple is trying to catch up. The tech giant custom built A13 Bionic with a focus on machine learning across the entire chip — enabling experiences that simply aren’t found on any other smartphone. In fact, it’s so fast, so powerful and so intelligent, it’s years ahead of any other chip.

And there’s plenty more including; five hours extra battery life, the toughest glass in any smartphone, the most water-resistant iPhone ever, Face ID is now 30 percent faster, and excellent trade-in value.

Pre-order your iPhone 11 Pro online now. You can also browse the full range the full iPhone 11 range here.

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