Harvey Norman Ireland has a whole new catalogue on the way, with a new look and products for the Autumn Winter season.
Harvey Norman puts serious time and effort into every new catalogue, with six months of preparation between each of the bi-annual shoots. Professional photographers and designers work on unique spreads and layouts just for the Irish market, all done under the watchful eye of lead designer Rachel McCann. She creates every look you’ll see the catalogue from scratch, working to predict and define the trends for the months ahead.
For the Autumn/Winter season, it’s all about the ranch look, with a rustic feel,plenty of checks and even a few skulls. McCann says that movies have had a lot of influence on style in 2014, including the likes of Dallas Buyers Club and The Wolf of Wall Street. Check out this video showcasing the recent Autumn/Winter shoot, which continues a proud tradition of using unique Irish locations. Previously the shoots have taken place in Powerscourt House and Cabinteely House but for the upcoming trends the Chocolate Factory in Dublin is the perfect setting for the new season.
The Autumn/Winter catalogue from Harvey Norman will be availble from August 11th 2014.
In Short: Harvey Norman’s lead designer Rachel McCann talks about the looks for the new catalogue for autumn/winter 2014 and planning a shoot